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Bonjour Bakeries / Shopper Communications
To develop the brand as Artisan bread makers. This involved looking at everything from typography, colour palette and photography styling, through to store look and feel.
I also developed shopper journey concepts with touch points that engaged the customer at every opportunity utilising both instore and online platforms.
Worked across: Brand Styling / Typography / Language / Photography / Shopper Touchpoints / Environment / POS
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